Anti-virus firm Rising to invest RMB 60 mln in servers update

China's largest and pioneer anti-virus company Rising Corp plans to invest RMB 60 million annually to upgrade servers nationwide. In addition, the company will be cooperating with banks, brokers and online gaming firms to provide a more secure password protection firmware to computer users, said the company's vice president Mao Yiding.

The company has already updated 300 servers, enabling the servers to automatically update users' Internet-linked computers through its new flagship product Rising Antivirus Personal Edition 2008, which differs from the traditional anti-virus products that require the users to update the contents of anti-virus software.

Meanwhile, Rising allows users to input key programs, such as online banking, games, and online stock trading, in a list to protect account information and password at a higher security level via cooperation with the program developers, the first company to offer such services on the domestic market.
Currently, Rising has established cooperation with 70 game firms, 30 brokers, banks and popular instant message service providers, including Guotai Juan Securities, GF Securities, China Merchant Bank<600036><3968>, MSN and QQ, said Mao.

Industry insiders said that Rising aims to differentiate itself from rivals through the new service, to gain a larger market share in China's growing Internet security market, valued at RMB 1.2 billion. According to iResearch, an internet research company, China's security market revenue is expected to grow at 16% in 2007 and is likely to hit RMB 1.7 billion in 2010.