Friday, August 03, 2007

Uruguay was attracted by China wine market

Uruguay reported that Uruguay vintners would carry a passel of bulk wine and bottled wine to China wine market for a try after entering South Korean wine market successfully.

China wine market is the attractive market for Uruguay. But there are two obstacles for Uruguay wines to enter China wine market. One is that it wants to compete with Chile because Chilean wine is always at the low price in China wine market. Another is that Uruguay is a country which produces premium wines, but Chinese consumers are not familiar to it.

Because of these, Uruguay set up offices in Beijing to display their wine samples in order to enter China wine market soon.

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